Payment Loyalty

Payment Loyalty are leading the market in terminal-based loyalty programs automatically linked to your payment card. No more paper stamps!
We worked with the team at Payment Loyalty to deliver a series of 4 short films showing how gamification of loyalty can be reimagined.
  • Client
  • Payment Loyalty
  • Industry
  • Loyalty
  • Services
  • Filmmaking
  • Creative Lead
  • Payment Loyalty
  • Our Client
  • Payment Loyalty felt it was important to show their application working in real world situations and on partner Verifone payment terminals. KINSMITH were invited to shoot a total of 4 films, in a challenging single day and across 3 locations. Beyond the camera work we also designed the application screens, animated screen transitions and movement and applied those assets to the films.
  • Latest Work
  • We're expanding Payment Loyalty's library of film content across different locations, applications and designs.
PAYMENT LOYALTY X KINSMITH
We worked with the team at Payment Loyalty to deliver a series of 4 short films showing how gamification of loyalty can be reimagined.
Project skills & expertise

Because of the need to shoot all 4 films in a single day the greatest challenge here was managing the shoot day itself. Carefully managed shot lists and boundless energy and enthusiasm meant we were able to move through each film in 2 hour blocks, with only an hour in between for resetting or changing location.

Creative

Design

Camera

Editing

Grade

Animation

Visual Effects

The team at Payment Loyalty are challenging retail and purchase behaviour. It's a real pleasure to be a part of that journey.
Alex Perkins, Production at Kinsmith London